Myers ProTrack Enables Mobile Metadata For WHUT-TV

Las Vegas, NV (April 4, 2011) – Myers Information Systems – a leading developer of broadcast traffic, business, and content management software – today revealed the company’s role in helping WHUT, the Howard University-owned public broadcaster, implement mobile DTV to serve its Washington, DC metro area audience, the nation’s ninth largest media market. Employing a Programming Metadata Communication Protocol (PMCP) interface, Myers’ ProTrack TV, in-use at the station since 1996, delivers schedule metadata to a server powered by segment-leader Roundbox that generates the actual mobile DTV content stream.

“We were the first PBS mobile test station,” stated senior engineer Erick V. Wright. WHUT began airing the new service in May 2010, part of a nine station consumer showcase sponsored by the Open Mobile Video Coalition (OMVC). As with any new technology, “there were a few bumps in the (more…)